February 26, 2019

JVM Education-A Free educational Resource Hub

E-Commerce Meaning and Importance



E-commerce is the process of   buying and selling of goods through internet/online.

Electronic commerce draws on technologies such as mobile commerce, electronic fund transfer, supply chain management, Internet marketing ,  electronic data interchange(EDI), inventory management systems, and automated data collection systems. E-Commerce has effected radical changes in the business sector, providing net-enabled market for all manufacturing sectors. Now we will talk about different types of e-com

E-Commerce can be broadly be classified into 5 different categories.

  1. Buisiness-to-Buisiness
  2. Buisiness-to-Customer
  3. Customer-to-Buisiness
  4. Customer-to-Customer
  5. Business-to-Governtment
  6. M-Commerce

We can discuss them one by one.

Business-to-Business B2B

In Business to Business, companies are buying and selling goods and services online without the intervention of an intermediary. The B2B business is generally carried out for further business and not for direct consumption. Companies following B2B business model sell its product to an intermediate buyer who then sells the product to the final customer.

Leading items in B2B e-commerce are – Electronics, Shipping and warehousing, motor vehicles, paper, office products, Food, Agricultural products and so on…


Buisiness-to-Consumer B2C

In a Business-to-Consumer E-commerce environment, companies sell their online goods to customers who are the end users of their products or services. It is considered as the second largest & earliest form of e-commerce’s. Companies following B2C business model sells its product directly to a customer. A customer can view products shown on the e-commerce websites and order as per their preference. E-commerce websites will send a notification to the business organization via email and organization will dispatch the product/goods to the customer.

Customer-to-Business c2B

Customer to Business is the most recent E-Commerce business model. In this model, individual customers offer to sell products and services to companies who are prepared to purchase them. This business model is the opposite of the traditional B2C model. A webmaster/ blogger offering advertisement service to the companies or A photographer or a designer offering stock images to companies by selling his artwork through Fotolia or istockphoto   are the examples of C2B business.

Customer to Customer C2C

Customer to Customer

In a Consumer-to-Consumer E-commerce environment customers sell their online goods to other customers. The benefit of C2C consumer can directly connect with through internet & technologies. Here customers want to sell/buy his product not in a market place, instead in an website for placing advertisement. Website following C2C business models helps consumer to sell their assests like residential property, cars, motorcycles etc. or rent a room by publishing their information on the website. The best example for this type of business is e-bay.com. Olx.com and quickr.com.

Business-to-Governtment B2G

Business-to-Government is (a variation of the term B2B or business-to-business), the concept that businesses and government agencies can use central Web sites to exchange information and do business with each other more efficiently than they usually can off the Web. B2G websites are accredited by the government and provide a medium to business to submit applications forms to the government.


M-Commerce or mobile commerce is the buying and selling of goods and services through wireless technology-i.e., handheld devices such as cellular telephones and personal digital assistants (PDAs).



Author Profile

JVM Education

About The Author

Related posts

Leave a Reply

Your email address will not be published. Required fields are marked *

Bot Varification *