July 30, 2019

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Parle-G: Reinventing a biscuit empire


A preferred teatime snack and a staple in lots of Indian households, homegrown biscuit model Parle-G is likely one of the oldest and most recognised names in India.

This family-run confectionery empire is now headed by the grandson of the founder who’s taking a look at methods to remain on high.

Filmed and edited by Vishnu Vardhan; produced by Devina Gupta; collection produced by Pamela Parker.



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